AGP Executive Report
Last update: 11 hours agoAd Rules: A Canadian psychologist is urging an immediate ban on sports-betting ads as federal regulation advances. In the UK, sunbed advertisers have until Dec. 7 to remove claims that the beds are safe or offer health benefits. AI in Marketing: Kakao Ventures is teaming with Higgsfield to give portfolio startups AI video tools for promotional content. Criteo’s chief expects more AI companies to turn to advertising, while brands have begun testing ChatGPT ads. Election Spending: US political ad spending neared a record $12 billion in the midterms, with streaming taking a growing share from TV; research suggests higher spending does not reliably translate into wins. Brand Moves: Netflix is pushing a new campaign to lift engagement, while Morrisons is expanding its retail media network across 1,700 convenience stores.
Note: AI summary from news headlines; neutral sources weighted more to help reduce bias in the result. Feedback is welcome. Please let us know if you have any comments or suggestions about the AGP Executive Report.
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